Philadelphia, April 2023 – As part of its commitment to introduce innovative technology solutions that reduce food loss and promote sustainable agriculture, AgroFresh Solutions, Inc., a leader in post-harvest freshness solutions, announced a partnership with Strella, a leading startup and developer of proprietary sensor technology. The global exclusive distribution agreement will launch immediately for the Northern Hemisphere apple and pear seasons and will leverage AgroFresh’s relationships with over 3,700 customers worldwide.
“We are excited to work alongside Strella to expand the reach of this innovative technology and provide our customers with the data and insights they need to help reduce food waste and maintain the quality and freshness of apples and pears as they move through the supply chain,” said Clint Lewis, CEO of AgroFresh. “Our partnership with Strella expands our broad portfolio of post-harvest solutions and further supports our customers in their efforts to grow and distribute an abundant supply of sustainable fresh produce around the world.”
Strella’s patented sensors collect real-time perishability data on apples and pears while they are in storage, enabling customers to make data-driven inventory decisions to maintain freshness and protect the value of their stored produce, resulting in higher quality and fewer disruptions in supply to market. This technology will complement AgroFresh’s FreshCloud™ platform. FreshCloud™ is an integrated digital platform that provides end-to-end data visibility and monitoring of product quality at all points along the value chain and moves the quality control (QC) inspection process into the digital age.
“We are delighted to be working together with AgroFresh,” said Katherine Sizov, CEO of Strella.
“We work hard to provide the best possible service to our customers and believe that partnering with a customer-focused organization like AgroFresh will help us bring our solution to more packers around the world. Our focus is on using technology and data to enable smarter decisions across the supply chain. Addressing inefficiencies in fruit storage is a critical step in building a more resilient future in food,” Sizov said.
The new agreement allows AgroFresh to build on the company’s full portfolio of integrated post-harvest products, services and digital solutions designed to maintain the quality and extend the shelf life of fresh produce.
