{"id":59760,"date":"2026-10-15T14:51:58","date_gmt":"2026-10-15T17:51:58","guid":{"rendered":"https:\/\/smartcherry.cl\/?p=59760"},"modified":"2026-10-15T14:52:04","modified_gmt":"2026-10-15T17:52:04","slug":"yordi-norero-trabajar-sin-datos-es-estar-ciego-frente-a-lo-que-realmente-sucede-en-el-campo","status":"publish","type":"post","link":"https:\/\/smartcherry.cl\/en\/smartcherry-interview\/yordi-norero-trabajar-sin-datos-es-estar-ciego-frente-a-lo-que-realmente-sucede-en-el-campo\/","title":{"rendered":"Yordi Norero: \u00abTrabajar sin datos es estar ciego frente a lo que realmente sucede en el campo\u00bb"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong><em>La incorporaci\u00f3n de nuevas tecnolog\u00edas est\u00e1 cambiando la forma en c\u00f3mo se manejan los huertos de cerezas. Sensores conectados, estaciones meteorol\u00f3gicas, im\u00e1genes satelitales y drones permiten acceder a informaci\u00f3n que antes requer\u00eda mediciones puntuales o evaluaciones visuales, abriendo nuevas posibilidades para tomar decisiones m\u00e1s oportunas y objetivas.<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para Yordi Norero, acad\u00e9mico de la Universidad Cat\u00f3lica, uno de los avances m\u00e1s importantes se observa en el monitoreo del riego, un \u00e1mbito donde las tecnolog\u00edas han alcanzado un nivel de madurez considerable. Seg\u00fan explic\u00f3, los productores pueden consultar desde sus tel\u00e9fonos m\u00f3viles informaci\u00f3n sobre las condiciones del suelo y utilizarla para definir cu\u00e1ndo y cu\u00e1nto regar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin embargo, contar con informaci\u00f3n no garantiza por s\u00ed solo un mejor manejo. A juicio del especialista, la principal limitaci\u00f3n est\u00e1 en la capacidad de transformar los datos en decisiones concretas, lo que exige fortalecer la formaci\u00f3n de asesores y profesionales del agro.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El desaf\u00edo, plantea, es avanzar hacia una agricultura basada en datos, que permita no s\u00f3lo corregir problemas, sino tambi\u00e9n anticiparse a ellos, evaluar las decisiones durante la temporada y utilizar los recursos de manera m\u00e1s eficiente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Te invitamos a revisar la entrevista completa a continuaci\u00f3n.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Yordi Norero: &quot;Trabajar sin datos es estar ciego frente a lo que realmente sucede en el campo&quot;\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/Y4OtVEEhn-o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>","protected":false},"excerpt":{"rendered":"<p>Sensores, im\u00e1genes satelitales, drones e inteligencia artificial est\u00e1n ampliando las herramientas disponibles para el manejo del cerezo. El ingeniero agr\u00f3nomo destaca los avances en monitoreo del riego y advierte que el gran desaf\u00edo sigue siendo interpretar correctamente la informaci\u00f3n para mejorar la productividad y la calidad.<\/p>","protected":false},"author":273,"featured_media":59762,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[3461,3693],"tags":[1393,4169,4689],"category_proveedor":[],"pais":[],"class_list":["post-59760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smartcherry-interview","category-videos","tag-tecnologia","tag-yordi-norero","tag-datos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Yordi Norero: &quot;Trabajar sin datos es estar ciego frente a lo que realmente sucede en el campo&quot; - Smartcherry<\/title>\n<meta name=\"description\" content=\"La incorporaci\u00f3n de nuevas tecnolog\u00edas est\u00e1 cambiando la forma en c\u00f3mo se manejan los huertos de cerezas. Sensores conectados, estaciones meteorol\u00f3gicas, im\u00e1genes satelitales y drones permiten acceder a informaci\u00f3n que antes requer\u00eda mediciones puntuales o evaluaciones visuales, abriendo nuevas posibilidades para tomar decisiones m\u00e1s oportunas y objetivas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartcherry.cl\/en\/smartcherry-interview\/yordi-norero-trabajar-sin-datos-es-estar-ciego-frente-a-lo-que-realmente-sucede-en-el-campo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yordi Norero: &quot;Trabajar sin datos es estar ciego frente a lo que realmente sucede en el campo&quot;\" \/>\n<meta property=\"og:description\" content=\"La incorporaci\u00f3n de nuevas tecnolog\u00edas est\u00e1 cambiando la forma en c\u00f3mo se manejan los huertos de cerezas. 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