{"id":55530,"date":"2026-05-12T16:35:45","date_gmt":"2026-05-12T20:35:45","guid":{"rendered":"https:\/\/smartcherry.cl\/?p=55530"},"modified":"2026-05-12T16:35:46","modified_gmt":"2026-05-12T20:35:46","slug":"hectre-lider-mundial-en-tecnologia-agricola-acoge-a-ejecutivos-del-sector-de-todo-el-mundo-en-tour-chile-2026","status":"publish","type":"post","link":"https:\/\/smartcherry.cl\/en\/postcosecha\/hectre-lider-mundial-en-tecnologia-agricola-acoge-a-ejecutivos-del-sector-de-todo-el-mundo-en-tour-chile-2026\/","title":{"rendered":"Hectre, l\u00edder mundial en tecnolog\u00eda agr\u00edcola, acoge a ejecutivos del sector de todo el mundo en Tour Chile 2026"},"content":{"rendered":"<p><em>La empresa <em>pionera<\/em><\/em> <em>de agtech de Nueva Zelanda re\u00fane a ejecutivos de la industria frut\u00edcola de todo el mundo para un tour inmersivo de una semana en los mejores packhouses del mundo<\/em>.<\/p>\n\n\n\n<p>Hectre, la empresa de tecnolog\u00eda agr\u00edcola con sede en Nueva Zelanda, acoger\u00e1 esta semana a m\u00e1s de una docena de altos cargos del sector frut\u00edcola procedentes de 10 pa\u00edses en una visita de una semana de duraci\u00f3n a las principales instalaciones de envasado de Chile, con el fin de demostrar el impacto real de su tecnolog\u00eda en algunas de las empresas frut\u00edcolas comerciales m\u00e1s grandes del mundo.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"665\" src=\"https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-3.jpeg\" alt=\"\" class=\"wp-image-55532\" srcset=\"https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-3.jpeg 1024w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-3-300x195.jpeg 300w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-3-768x499.jpeg 768w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-3-18x12.jpeg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Matty Blomfield, cofundador y director ejecutivo de Hectre, afirm\u00f3 que esta gira respalda el compromiso de la empresa con un sistema alimentario mundial m\u00e1s conectado. \u00abHectre aporta tecnolog\u00eda e innovaci\u00f3n para que el sistema de suministro alimentario sea m\u00e1s justo, m\u00e1s eficiente y genere menos residuos\u00bb.<\/p>\n\n\n\n<p>\u00abEste tour re\u00fane a las principales figuras del sector a nivel mundial para ofrecer una experiencia que es a la vez rica desde el punto de vista cultural y beneficiosa desde el punto de vista comercial. Al establecer relaciones aut\u00e9nticas con productores de todo el mundo, podemos crear un sistema alimentario m\u00e1s s\u00f3lido, m\u00e1s inteligente y m\u00e1s equitativo para todos\u00bb.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Hectre-1-1024x682.jpeg\" alt=\"\" class=\"wp-image-55533\" srcset=\"https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Hectre-1-1024x682.jpeg 1024w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Hectre-1-300x200.jpeg 300w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Hectre-1-768x512.jpeg 768w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Hectre-1-1536x1023.jpeg 1536w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Hectre-1-18x12.jpeg 18w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Hectre-1.jpeg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>La delegaci\u00f3n, a la que solo se puede acceder por invitaci\u00f3n, est\u00e1 formada por directores generales, consejeros y responsables comerciales de las principales empresas frut\u00edcolas de Sud\u00e1frica, Espa\u00f1a, Italia, Alemania, Turqu\u00eda, Polonia, Brasil, Estados Unidos, M\u00e9xico, Nueva Zelanda y Chile. El recorrido est\u00e1 inmerso en la cultura chilena y visitar\u00e1 varias de las principales instalaciones de envasado del pa\u00eds, entre las que se incluyen las de Verfrut, Frusan, Unifrutti, Fruttita, Garces y San Clemente. Los visitantes ser\u00e1n recibidos por un equipo de Hectre compuesto por ocho personas y disfrutar\u00e1n de la hospitalidad de la Embajada de Nueva Zelanda.<\/p>\n\n\n\n<p>El tour refleja la creciente posici\u00f3n internacional de Hectre. Respaldada por la empresa de capital riesgo neozelandesa Punakaiki Fund, junto con inversores globales, la empresa est\u00e1 creciendo actualmente a un ritmo de alrededor del 100 % anual.<\/p>\n\n\n\n<p>Hectre colabora con centros de envasado y productores de varios continentes, proporcionando soluciones de software y hardware dise\u00f1adas para mejorar la eficiencia, la trazabilidad y los resultados de calidad en la producci\u00f3n comercial de fruta. Su innovadora c\u00e1mara Arc ofrece una precisi\u00f3n cercana al 99 % en la clasificaci\u00f3n de la fruta por tama\u00f1o y color, y actualmente est\u00e1 desarrollando una capacidad l\u00edder a nivel mundial para evaluar los defectos internos y externos de la fruta.<\/p>\n\n\n\n<p>La gira comienza el domingo 10 de mayo con una cena de bienvenida en Santiago, seguida el lunes de un taller en la Embajada de Nueva Zelanda, organizado por NZTE y moderado por Rodrigo Mudez. Los asistentes participar\u00e1n en presentaciones, talleres interactivos y visitas guiadas antes de una barbacoa tradicional chilena ofrecida por Verfrut.<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-1-1024x682.jpeg\" alt=\"\" class=\"wp-image-55534\" srcset=\"https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-1-1024x682.jpeg 1024w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-1-300x200.jpeg 300w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-1-768x512.jpeg 768w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-1-1536x1023.jpeg 1536w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-1-18x12.jpeg 18w, https:\/\/smartcherry.cl\/wp-content\/uploads\/2026\/05\/Matty-Blomfield-1.jpeg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>El programa contin\u00faa a lo largo de la semana con nuevas visitas a centros de envasado en Santiago y Talca, cenas de gala y almuerzos en las bodegas Casa Silva y VIK. El recorrido concluye con una visita a la ciudad costera de Valpara\u00edso, declarada Patrimonio de la Humanidad por la UNESCO, que incluye una visita al Museo Pablo Neruda \u00abLa Sebastiana\u00bb, un paseo en barco por el puerto, un recorrido a pie por el barrio declarado Patrimonio de la Humanidad por la UNESCO y un almuerzo de despedida en el Caf\u00e9 Turri, con vistas al puerto.<\/p>\n\n\n\n<p>Blomfield afirm\u00f3 que el tour es un evento anual que beneficia a todos los participantes.\u00abLa producci\u00f3n frut\u00edcola es una industria global, pero las relaciones que la hacen funcionar son profundamente personales.<\/p>\n\n\n\n<p>Para Hectre, estar sobre el terreno con nuestros clientes, ver sus operaciones y comprender sus retos es fundamental para desarrollar tecnolog\u00eda que funcione en el mundo real. Los beneficios fluyen en todas direcciones\u00bb.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\">More about Hectre<\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>La empresa pionera de agtech de Nueva Zelanda re\u00fane a ejecutivos de la industria frut\u00edcola de todo el mundo para un tour inmersivo de una semana en los mejores packhouses [&hellip;]<\/p>\n","protected":false},"author":274,"featured_media":55531,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[108,1558,2250,3609],"category_proveedor":[],"pais":[],"class_list":["post-55530","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-postcosecha","tag-cerezas","tag-not-prov","tag-chile","tag-hectre"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hectre, l\u00edder mundial en tecnolog\u00eda agr\u00edcola, acoge a ejecutivos del sector de todo el mundo en Tour Chile 2026 - Smartcherry<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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