{"id":55286,"date":"2026-04-30T08:46:36","date_gmt":"2026-04-30T12:46:36","guid":{"rendered":"https:\/\/smartcherry.cl\/?p=55286"},"modified":"2026-04-30T08:46:37","modified_gmt":"2026-04-30T12:46:37","slug":"del-huerto-al-mercado-el-rol-del-manejo-fitosanitario-en-la-competitividad-del-cerezo","status":"publish","type":"post","link":"https:\/\/smartcherry.cl\/en\/noticias\/del-huerto-al-mercado-el-rol-del-manejo-fitosanitario-en-la-competitividad-del-cerezo\/","title":{"rendered":"Del huerto al mercado: El rol del manejo fitosanitario en la competitividad del cerezo"},"content":{"rendered":"<p><strong><em>En un escenario donde la calidad define la competitividad, el manejo fitosanitario se posiciona como un eje estrat\u00e9gico en la producci\u00f3n de cerezas. Este ser\u00e1 el foco del segundo cap\u00edtulo de \u00abSmartcherry Open: Conversaciones entre expertos\u00bb, donde el fitopat\u00f3logo y cofundador de Laboratorios Diagnofruit, H\u00e9ctor Garc\u00eda, y la especialista en postcosecha y fundadora de Tr\u00edo Kim\u00fcn, Jessica Rodr\u00edguez, analizan los principales desaf\u00edos sanitarios de este cultivo.<\/em><\/strong><\/p>\n\n\n\n<p>El episodio ahondar\u00e1 en las enfermedades que afectan a los cerezos y c\u00f3mo su manejo incide directamente en la condici\u00f3n de la fruta. A trav\u00e9s de una mirada t\u00e9cnica y aplicada, los expertos revisan pr\u00e1cticas para prevenir, controlar y mitigar riesgos, tanto en campo como en postcosecha.<\/p>\n\n\n\n<p>Asimismo, se aborda la necesidad de alinear las estrategias fitosanitarias con las exigencias de los mercados de destino, donde la consistencia en calidad es fundamental, convirti\u00e9ndose en una gu\u00eda relevante para productores y profesionales que buscan fortalecer sus programas y responder a las demandas de la industria.<\/p>\n\n\n\n<p>El estreno del cap\u00edtulo estar\u00e1 disponible en mayo en Smartcherry TV. Este espacio es auspiciado por <strong>UPL, Corteva, Tattersall, Syngenta y CherryTech<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Smartcherry Open estrena su segundo cap\u00edtulo con un an\u00e1lisis en profundidad sobre enfermedades en cerezos y su impacto en la calidad y la exportaci\u00f3n de esta especie frutal.<\/p>","protected":false},"author":273,"featured_media":55287,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[35],"tags":[221,1514,2127,4136],"category_proveedor":[],"pais":[],"class_list":["post-55286","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-smartcherry-open","tag-hector-garcia","tag-jessica-rodriguez","tag-fitosanitario"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Del huerto al mercado: El rol del manejo fitosanitario en la competitividad del cerezo - Smartcherry<\/title>\n<meta name=\"description\" content=\"En un escenario donde la calidad define la competitividad, el manejo fitosanitario se posiciona como un eje estrat\u00e9gico en la producci\u00f3n de cerezas. Este ser\u00e1 el foco del segundo cap\u00edtulo de &quot;Smartcherry Open: Conversaciones entre expertos&quot;, donde el fitopat\u00f3logo y cofundador de Laboratorios Diagnofruit, H\u00e9ctor Garc\u00eda, y la especialista en postcosecha y fundadora de Tr\u00edo Kim\u00fcn, Jessica Rodr\u00edguez, analizan los principales desaf\u00edos sanitarios de este cultivo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smartcherry.cl\/en\/noticias\/del-huerto-al-mercado-el-rol-del-manejo-fitosanitario-en-la-competitividad-del-cerezo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Del huerto al mercado: El rol del manejo fitosanitario en la competitividad del cerezo\" \/>\n<meta property=\"og:description\" content=\"En un escenario donde la calidad define la competitividad, el manejo fitosanitario se posiciona como un eje estrat\u00e9gico en la producci\u00f3n de cerezas. 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